The 2024 Hunan E-commerce Innovation and Development Conference opened in Baojing County on the morning of September 28 to promote the development of agriculture.
This event will continue till October 1. It consists of the Kuaishou e-commerce training, the launch ceremony, the investment promotion forum, the e-commerce talent exchange meeting, and the live streaming.
It aims to strengthen agriculture and improve the supply chain system of high-quality agricultural products in Hunan Province through digital commerce and live streaming e-commerce. Besides, it will promote the public regional brands of high-quality agricultural and sideline products across the province, spread Hunan’s unique regional culture, and enhance the brand influence and popularity of Chinese geographical indication agricultural products in Hunan Province.
During the event, 38 Internet-famous celebrities carry out live streaming sessions in Shawan Village of Wanmipo Town, Huangjin Village and Guocha Village of Lyudongshan Town, Ganxi Village of Fuxing Town and other villages, promoting local specialty agricultural products such as Baojing Golden Tea.
By integrating Kuaishou’s superior media resources, they tap into the market potential of local industries and bring more high-quality and diversified products and services to consumers, to promote the development of agricultural industry, help farmers increase income, and facilitate local enterprises to integrate into e-commerce platforms, laying a solid foundation for future brand building and rural revitalization.
Chinese source: hunantoday